Business first.
Always.
Every decision starts with what your brand needs to move forward.
Founder mindset. Shopify expertise.
A Shopify partner.
In your corner.
We redesign Shopify stores and help brands move to Shopify, creating clearer shopping experiences for lifestyle and wellness businesses. With the care of a cofounder.
OfficialShopify Plus Partner
Deep platform expertise.
A personal stake in your next chapter.
Selected partners
Business first.
Shopify expertise.
From start to next.
Redesign, migration and a considered approach to your next chapter.
A partner who’s
on your side.
Honest advice, shared ambition, and care beyond the task list.
TWO WAYS FORWARD
What’s holding your store back?
A clearer shopping experience. A carefully managed move. Choose where your next chapter starts.
01 / ALREADY ON SHOPIFY
Shopify redesign & conversion rate optimisation
You’re getting visitors. Your store should make it easier for them to buy.
We identify friction in your shopping journey, redesign the pages that matter and build a store that reflects your brand—with a clearer path from browsing to checkout.
Projects from $3,000 USD
Explore redesign packages02 / READY FOR SHOPIFY
Migration to Shopify
You’re ready for Shopify. You need confidence in the move.
We plan your migration around your products, customers, order history and existing search visibility—with agreed data checks, redirect mapping and testing before launch.
Projects from $3,000 USD
Explore migration packagesNeed a new store or custom functionality? We scope these separately around your business. Let’s talk
SHOPIFY FOR LIFESTYLE & WELLNESS
The brands we’re
building with.
Elit Nutrition
Wellness & nutrition
View case study
Migration & redesign
240% increase in average order value after an Abicart-to-Shopify migration and redesign.
Iconic Images
Culture & lifestyle
View case study
Store redesign
An archive-led storefront that puts the photography collection at the heart of shopping.
Tradesman Nutrition
Performance & lifestyle
View case study Mobile-first redesign
3.5–4.5% conversion rate and 3× mobile conversion after the redesign.
Selected partnerships
Client feedback
In their words.
Feedback from the people we build with.
A client's perspective. In their own words.
Your brand has its own direction.
Your store should help you get there.
Decisions with a business behind them.
We look at what a change means for your customers and your business, before deciding how to build it.
A cofounder mindset.
You get a partner who asks the difficult questions and suggests better alternatives when they matter.
Deep in Shopify.
One platform, understood properly. From a carefully managed migration to redesign and ongoing improvements.
Made for your kind of brand.
Lifestyle and wellness businesses deserve a shopping experience with the same care as their products.
How we move
your brand forward.
Understand
Start with the business.
Your customers, your ambition, and what is standing in the way. We get clear on what matters before we build.
Start with the business.
Different steps. The same side of the table.
Yusif Khalilov
Founder, Hi Ecom
Founder, Hi Ecom
Meet Yusif.
Your Shopify partner,
with a cofounder’s mindset.
“In your corner” means we’re invested in where your business goes. We’ll challenge a direction, suggest an alternative, and look beyond the brief when it leads to a better outcome.
Talk to YusifThe care behind
every project.
Let’s shape your projectFrom discovery to launch, these are the details we consider within your agreed package.
A clearer direction.
- Brand and business discovery
- Customer journey review
- Platform and feature priorities
- A considered project scope
- An agreed plan for delivery
- Direct, honest communication
A store that feels like you.
- Storefront art direction
- Mobile-first layouts
- Collection and product journeys
- Brand-consistent components
- Clear navigation and discovery
- Design review and refinement
A foundation that works.
- Shopify theme development
- Reusable store sections
- Product and collection setup
- Agreed integrations
- Responsive implementation
- Practical content controls
A carefully managed move.
- Source platform review
- Data mapping and migration
- Product and customer checks
- Redirect planning
- Pre-launch testing
- A coordinated launch plan
Confidence at launch.
- Cross-device checks
- Key purchase flow testing
- Content and link review
- Store handover
- Team guidance
- Agreed launch support
Room for what’s next.
- A clear improvement backlog
- New sections and features
- Customer journey refinements
- Support for new launches
- Business-led prioritisation
- An ongoing conversation
A store you’ve
outgrown.
When the website becomes something you work around, it holds the rest of the brand back.
A disconnected experience
Your products have evolved. Your store no longer tells the same story.
Changes without a direction
A growing task list, with little clarity about what will make a difference.
Friction in the journey
Customers have to work too hard to find, understand or choose.
Development at a distance
Tasks are delivered, but the bigger business questions stay unanswered.
A partner for
what comes next.
We work towards a store that reflects the brand and makes the business easier to move forward.
One coherent brand experience
Design and development working towards the same customer experience.
Priorities with a purpose
An honest view of what to do next, and why it deserves your attention.
A clearer path to purchase
A shopping journey built around the way your customers make decisions.
Someone in your corner
A partner who brings ideas, asks questions and takes the business seriously.
IN YOUR CORNER, FROM THE FIRST CONVERSATION
Tell us about
your next chapter.
Your brand. Your ambition. What you want to change.
Let’s find the right way forward.
Let’s talk aboutyour next chapter.
A few good questions.
What does Hi Ecom do?+
We specialise in Shopify redesign and conversion rate optimisation, and migration to Shopify for lifestyle and wellness brands. Custom functionality, ongoing support and new store builds can be scoped separately.
What makes the partnership different?+
We look beyond the task list. If a request won’t serve the business, we’ll say so and explore a better route with you. You get Shopify expertise and a partner who cares about the outcome.
Can you work with our existing store?+
Yes. We can improve or redesign an existing Shopify store, or help you move from another platform. We start by understanding what works, what doesn’t and what you want to achieve.
Can you migrate us from WooCommerce?+
Yes. We plan the data, content and redirects involved in the move to Shopify, then check the important journeys before launch. The exact scope depends on your current store.
Do we need Shopify Plus?+
Not necessarily. We work with Shopify and Shopify Plus. We’ll discuss the plan and features that fit your requirements.
How long will the project take?+
Focused redesigns usually take 2–3 weeks; a complete redesign takes 4–6 weeks. The full programme takes 6–8 weeks to launch, followed by 90 days of optimisation. Migration timing depends on the source platform and agreed scope. We confirm the schedule once access and content are ready.
How much does it cost?+
Redesign packages are $3,000 for focused page improvements, $6,000 for a complete redesign, and $20,000 for a redesign with research and 90 days of optimisation. Migration packages start at $3,000, $5,000 and $7,000, depending on data, design and integration needs. All prices are in USD. We confirm scope and investment before you commit; third-party costs are separate.
Will you stay involved after launch?+
We can. Ongoing partnerships provide support, new development and a clear plan for continued improvements. We’ll agree the level of involvement that makes sense.
How do we start?+
Book an introductory call or email info@hiecom.co with a little about your brand and the change you want to make. We’ll take it from there.