Visitors leave without buying.
People arrive, but product information, trust or the next step is not clear enough.
← All servicesYou’ve earned the traffic.
SHOPIFY REDESIGN & CONVERSION RATE OPTIMISATION
You’ve earned the traffic.
Make it easier to buy.
For lifestyle and wellness brands with an existing Shopify store. We find the friction, rethink the shopping journey and build an experience that feels like your brand.
Projects from $3,000 USD · A focused fix or a full next chapter
LET’S START WITH WHAT MATTERS
A good product deserves
a clearer path to purchase.
Mobile shopping feels difficult.
The products are right. The browsing, choosing and cart experience need attention.
The store has fallen behind the brand.
Your business has evolved, but your storefront still tells an older story.
REDESIGN IN PRACTICE / TRADESMAN NUTRITION
Keep the character.
Improve the journey.
3× mobile conversion
A mobile-first Shopify redesign built around product information, the buying decision and a distinctive brand identity.
Read the case study ↗Reported project results from the Tradesman Nutrition case study. Individual outcomes vary.CHOOSE YOUR NEXT CHAPTER
The right level of help.
Start with the situation that sounds like yours. We’ll confirm the scope together before you commit.
Full programme
For brands scaling paid traffic
Established Shopify brands investing heavily in ads that need a full redesign, customer research and ongoing testing before scaling further.
$20,000USD · project investment
A redesigned store and 90 days of measured improvements to help you get more value from paid traffic.
Discuss this packageWHAT’S INCLUDED
- Everything in the Recommended package
- Customer research and competitor benchmarking
- Two dedicated landing pages for priority ad campaigns
- Post-purchase upsells and bundles using suitable Shopify apps
- 90 days of post-launch CRO strategy, implementation and support
- Prioritised roadmap and up to three A/B test setups, where traffic supports meaningful testing
- Three monthly performance reports and strategy calls
- Implementation of supported findings and a next-step optimisation plan
TIMELINE & SUPPORT
6–8 weeks to launch, followed by 90 days of optimisation.
Recommended
For stores with traffic but too few sales
Shopify brands with steady traffic but too few orders, where friction across the shopping journey calls for a complete redesign.
$6,000USD · project investment
A complete, data-led redesign that makes it easier to find the right product, trust your brand and complete a purchase.
Discuss this packageWHAT’S INCLUDED
- In-depth CRO audit using analytics, heatmaps and session recordings where available
- Custom Figma redesign of homepage, collection, product and cart, plus agreed supporting pages—up to eight templates
- Shopify development with custom, editable sections
- Clearer product information, trust signals and calls to action
- Mobile shopping improvements
- Upsells and cart improvements using suitable Shopify apps
- Speed optimisation and conversion tracking setup
- Desktop and mobile testing before launch
- 30 days of post-launch support
TIMELINE & SUPPORT
4–6 weeks to launch, plus 30 days of support.
Focused fixes
For stores needing key page fixes
Shopify brands whose store mostly works, but whose homepage, product page and cart need focused improvements.
$3,000USD · project investment
A sharper homepage, product page and cart, with clearer messaging and fewer obstacles to buying on mobile.
Discuss this packageWHAT’S INCLUDED
- Focused CRO audit of your current store
- Branded improvements to homepage, one product template and cart within your existing theme
- Mobile layout fixes
- Trust signals and clearer calls to action
- Desktop and mobile testing before launch
- 14 days of post-launch support
- Full-store redesign and ongoing A/B testing are outside this package
TIMELINE & SUPPORT
2–3 weeks to launch, plus 14 days of support.
All prices are in USD. Timelines start once access, content and scope are agreed. Third-party themes, apps and subscriptions are separate; custom app development is quoted separately. A/B testing requires sufficient traffic; a specific conversion increase or conclusive test result is not guaranteed.
Compare the packages at a glance
| Included | For brands scaling paid traffic | For stores with traffic but too few salesRecommended | For stores needing key page fixes |
|---|---|---|---|
| Investment (USD) | $20,000 | $6,000 | $3,000 |
| Scope | Core store redesign + two campaign landing pages | Core shopping journey, up to eight templates | Homepage, one product template and cart |
| Research & checks | Customer research, analytics and a testing roadmap | In-depth CRO audit and available behavioural data | Focused CRO audit |
| After launch | 90 days of optimisation, reporting and support | 30 days of support | 14 days of support |
| Delivery | 6–8 weeks to launch, followed by 90 days of optimisation. | 4–6 weeks to launch, plus 30 days of support. | 2–3 weeks to launch, plus 14 days of support. |
Not sure which one fits?
Tell us what’s happening in your store. We’ll recommend the right scope before you commit.
Let’s find the right fit ↗Clear steps. Close collaboration.
Understand
Understand the friction.
Review your store, goals and available data. Agree the package and priorities.
Understand the friction. Review your store, goals and available data. Agree the package and priorities.
ON THE SAME SIDE OF THE TABLE
Let’s talk aboutyour next chapter.
A few good questions.
Do I need a full redesign?+
Not always. If the main issues sit on your homepage, product page and cart, the focused package may be enough. We recommend the scope after reviewing your store.
Is a higher conversion rate guaranteed?+
No. Conversion also depends on traffic quality, your offer, pricing and demand. We improve the shopping experience and measurement; we do not promise a specific uplift.
Do all packages include A/B testing?+
Ongoing A/B testing belongs to the full programme. Test design and interpretation depend on sufficient traffic and conversions. We agree the roadmap based on the available data.
What do you need from us?+
Access to your store and available analytics, brand assets, product content and a decision-maker for feedback. Timelines start once access, content and scope are agreed.
Are apps and subscriptions included in the price?+
The project includes the agreed setup and development work. Shopify plans, paid themes, third-party apps and subscriptions are separate. Custom app development is quoted separately.
Can we start smaller and expand later?+
Yes. We can begin with focused improvements and scope a larger redesign or ongoing support when it makes sense for the business.
IN YOUR CORNER, FROM THE FIRST CONVERSATION
Let’s talk about
your store.
Share your store and what you want to change. We’ll help you choose the right scope.